The second being Information.
Information is given through many programmes. These types of programmes are usually informing people about the world or particular events etc.
Daybreak is a programme in which is used to inform. This news programme covers various stories and many people watch it to keep up to date with the latest news, either in everyday life or even celebrity news. This uses and gratifications category is part of moral panics, and this is where the media are placed in a position of becoming an agent of social control.
This often happens in three stages:
- An event occurs which generates media attention.
- Media organisations relate to this one event to wider social issues.
- Media coverage increases.
Daybreak often covers stories that they tend to continue coverage of. For example, daybreak covered the story of April Jones, and they continued to show coverage on this for several weeks. The only negative to this is that it has been proven that after repeated exposure, stories tend to have less impact on their audience.
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